Profitable growth in business is hard to achieve.
It’s harder yet to sustain because growth-preventing breakpoints can seem to be all around us.
Can you name some of your growth-preventing breakpoints? Are they all unique to you, or are some of them common?
It’s true that each industry has its own growth-preventing breakpoints. And it’s also true that they tend to be some of the common ones.
Wanna see a common growth-preventing breakpoints? Here it is: Business owners often run their companies as if their main challenges lie outside of their companies.
An excellent way to transcend growth-preventing breakpoints is by incorporating a ‘founder’s mentality’ —behaviours typically embodied by a bold, ambitious founder — to restore speed, focus, and a connection to clients.
This is not us talking. This is Chris Zook and James Allen talking in their excellent book, ‘The Founder’s Mentality: How to Overcome the Predictable Crises of Growth.’ Watch the video below for a little taste:
Through inspiring examples, this book shows how any leader can instill and leverage a founder’s mentality throughout their company and pave the way to lasting, profitable growth.
Since everyone’s pressed for time, here are the 3 elements of the founder mentality:
- A very clear insurgent mission. How are you different? Do you deliver what you promise?
- A relentless frontline obsession. Are you happy with the quality of the attention-to-detail which your people give to some of the fundamental actions they perform? Think of these basics as ‘the dial tone’ — the essential, always-on thing required to support your clients. Even well-known organizations can perform badly on the basics. (For a while, that is.)
- The owner mindset. It’s all about speed, anti-bureaucracy, and a willingness to take personal responsibility.
—your friends at friendlii